Best Cause Marketing Experts

I'm a marketing communications strategist and content writer specializing in nonprofit formation, compliance, fundraising, and organizational growth. Through my work with Beacon Nonprofit, I have written and optimized more than 50 educational articles covering 501(c)(3) applications, IRS compliance, governance requirements, funding strategy, and organizational sustainability. I also have direct experience with nonprofit board governance and leadership responsibilities. I specialize in content strategy, SEO, organic growth, and AI search visibility, with additional experience developing educational resources and communications across nonprofit, legal, and small business industries.

I am a dynamic Media and Communications expert with a proven track record of driving brand growth, engagement, and strategic visibility across education, health tech, and travel sectors. With over five years of experience, I combine academic prowess in media literacy and rhetoric with hands-on success in marketing strategy, stakeholder relations, and content curation and creation.

Mark MacDonald is a seasoned strategist and creative with 4 decades of expertise in powerful Branding and Marketing Communication based on reliable research. He's the go-to guide for effective church communication, branding, and logos. As a bestselling author, engaging speaker, and founder of BeKnownforSomething.com, Mark empowers church leaders to communicate with impact.

Throughout my career in marketing, I've worked with mission-driven businesses to help grow demand, standardize processes, and differentiate brand value within crowded markets. Today, I'm focused on sharing what I've learned along the way - providing fractional marketing strategy and services to SMBs looking to grow and scale, and by mentoring the next generation of marketing talent. My core values are trust, authenticity, partnership, and transparency, and they exist in everything I do, personally and professionally. I am have been a member of Forbes Communications Council since 2017 and have served on the volunteer board of the American Marketing Association's Triangle (NC) Chapter since 2022. I was elected to serve as the chapter president in July 2026.

Cofounder of Column Five, a b2b marketing agency that specializes in brand and content marketing for SaaS companies. An expert in marketing and brand storytelling, he is the host of the "Best Story Wins" podcast, which features conversations with marketing leaders who are winning hearts, minds, and marketshare. He is also the co-author of “Infographics - The Power of Visual Storytelling” and has taught courses on information design at Columbia University.

My career has never followed a straight line—and that’s what makes it so powerful. I’m driven by the ability to connect ideas, people, and opportunities across industries, blending creativity and strategy to create meaningful, measurable impact. Grounded in a foundation of Political Science and Human Rights, I learned early on how to merge analytical thinking with heart-led values. That combination has shaped every chapter of my professional journey. Today, I serve as the Director of Marketing at EVCOR, where I lead creative strategy, brand development, and marketing initiatives that help innovative teams grow with clarity and purpose. Recently completing the Harvard Business School Digital Marketing Certification, I’ve deepened my expertise in customer journeys, analytics, and modern marketing strategy—skills I bring directly into my work across campaigns, content, and brand positioning. As the Co-Founder and Executive Director of Pharmacy Edge, I support independent pharmacy owners in navigating a competitive and rapidly shifting landscape. From building our digital presence to producing our first conference, my role combines strategic vision with hands-on execution, always anchored in empowering others to build sustainable businesses. My background is intentionally eclectic. Certifications in health coaching and yoga instruction have taught me the importance of balance, wellness, and human-centered leadership. These perspectives influence how I lead, collaborate, and solve problems. As the host of The Multi-Passionate Pathway Podcast, I explore what it means to pursue diverse interests without losing alignment or purpose. Whether I’m developing strategy, writing poetry, teaching, or building community, creativity remains the thread that ties it all together. I believe growth begins with small, meaningful moments—a shared conversation, a fresh idea, a new way of seeing something familiar. If you’re passionate about innovation, creativity, and making a positive impact, I’d love to connect. Let’s build something that moves people—and moves the world forward.

As a seasoned marketing strategist and business consultant, I bring over 13 years of experience in crafting impactful digital strategies across platforms like Facebook, Instagram, Twitter, Pinterest, LinkedIn, Constant Contact, and WordPress. My expertise extends to CRM management, analytics, and blogging, allowing me to deliver comprehensive marketing solutions.I have a keen eye for emerging trends and a knack for leveraging both new and underutilized platform features. I believe that reciprocity is essential for building successful social media campaigns. In addition to offering fractional CMO services, I provide coaching to help businesses maximize their marketing potential. Let's connect and explore how I can help elevate your brand!

Matt Deasy is Director of Impact Startup Growth at Grounded World (a NYC-based sustainability marketing and brand activation consultancy), and a consultant specializing in impact-driven business and sustainability marketing. With over 20-years experience in impact business and entrepreneurship, Matt has launched and led a wide range of multiple ventures, from a multinational extreme sports tourism business, to developing new initiatives in nature-based solution funding, experiential ecotourism expeditions, and sustainability marketing campaigns. His consultancy supports early-stage social entrepreneurs with go-to-market strategy, communications, and partnerships at the intersection of social innovation and entrepreneurship - helping them refine their strategy, sharpen their storytelling, and scale their ventures. Meanwhile, at Grounded, an award-winning, B Corp-certified, sustainability marketing and brand activation agency, Matt works in business development and marketing, helping Grounded secure and create world-leading sustainability marketing campaigns for clients such as Unilever, Lycra and Unsplash. Previously, Matt also: - Studied Sustainable Business Strategy at Harvard Business School - Is a qualified 'B Leader' with B Lab, the certification non-profit behind B Corp certification - Held the role of Head of Content and SEO for a Portuguese business bank - And has published articles for B Lab and Sustainable Times, amongst others. Today, his focus is on bridging purpose and profit - empowering founders to build ventures that are not only commercially viable but also transformative for people and the planet. He is especially sought after for his expertise in: Impact entrepreneurship & sustainability strategy, Go-to-market design & storytelling for mission-led brands and partnership building between corporates, startups, and grassroots initiatives.

Maria Mahanes is a strategic marketer, team builder, and problem solver with extensive experience driving brand growth, integrated marketing, and business strategy across Fortune 500 companies and fast-moving startups. Her expertise spans multi-channel marketing, PR, brand development, sales enablement, and project management. But beyond tactics and titles, Maria is driven to help businesses connect the dots between vision and message, value and audience, and strategy and execution. Throughout her career, she has led campaigns that sparked momentum and guided organizations through periods of transformation and growth. Along the way, she’s learned that the most impactful marketing isn’t about making noise, it’s about making meaning. That impact starts with clarity, empathy, and intention. Today, as the founder of Marketing Made, Maria works directly with businesses to bring that philosophy to life, helping them build strong foundations and execute smarter, more aligned marketing strategies. Her approach is collaborative, practical, and deeply human, designed to make marketing feel accessible without sacrificing sophistication. At her core, Maria believes in leading with integrity, showing up with purpose, and creating work that helps others grow. She is a strong advocate for unity, honesty, and thoughtful leadership as drivers of positive change and a better world.

Business Leader, Global Policy Expert, Media Personality, Author, Philanthropist, Founder at GCBR and TCSL Campaign Also Shinespot Light Cultivating Awareness Podcast, Fridays For Future Richmond (Richmond Park) and number of projects. Aquayemi-Claude Garnett Akinsanya is a multifaceted social entrepreneur, media strategist and sustainability advocate with over 7 years of experience in building impactful brands and campaigns. As CEO and founder of Garnetts Clothing Brand & Range and The Claudes SEN Law Campaign, he merges fashion, social justice and environmental advocacy to drive meaningful change. He is also a recognized public speaker and thought leader, featured by Forbes for his expertise in marketing and business growth strategies. Aquayemi-Claude has won the 2024 Global Recognition Award for his contributions to sustainable fashion, social justice and environmental causes. With a strong background in media, communications and nonprofit leadership, he actively mentors startup founders, influences policy on disability rights and promotes diversity and inclusion through board-level advisory roles.

Lexicon Legal Content provides high-quality, informative, and keyword-rich content to law firms and law firm marketers throughout the United States and Canada.

Kristopher Michael Wood Behavior Design Strategist. Founder of iLLOGICAL iNFLUENCE. Director of Brand Storytelling at Lotos Nile. Kristopher Michael Wood works at the intersection of behavioral science, brand strategy, and storytelling, helping organizations move people to act. He is the Founder of iLLOGICAL iNFLUENCE, a behavior design consultancy that uses ethical influence and human-centered design to shape decisions, build trust, and change outcomes for clients ranging from professionals and nonprofits to Fortune 500 teams. He also serves as Director of Brand Storytelling at Lotos Nile, a Nashville-based marketing and communications firm where he builds brand systems and campaigns rooted in behavioral evidence rather than guesswork. Kristopher is one of a small handful of practitioners trained directly by the three figures often referred to as the grandmasters of human behavior: Dr. Robert Cialdini, Dr. BJ Fogg, and Rory Sutherland. He is a founding member of the Cialdini Institute and a Certified Cialdini Coach and Consultant, applying Cialdini's seven principles of influence to marketing, UX, and brand systems. He completed Behavior Design Expert Training with Dr. BJ Fogg of Stanford University, and he earned the Mark of Distinction in Rory Sutherland's MAD//Masters program. He is also a Certified Member of the Global Association of Applied Behavioral Scientists (GAABS) and holds a certification in Online Influence Fundamentals from the Online Influence Institute. His professional certifications further span Apple Search Ads, Google's Generative AI Learning Path, Google Digital Marketing and E-Commerce, Google Data Analytics, Google UX Design, Google Project Management, LinkedIn Decision Intelligence, and Management Consulting Foundations through Skillfully. Before moving into strategy, Kristopher spent more than two decades working at the highest levels of live production. He served over a decade as an Automated Lighting Programmer for The Late Show with David Letterman and toured worldwide as a programmer and technician for Radiohead, Elton John, Cher, Sheryl Crow, and Roxy Music, every one of whom is now in the Rock & Roll Hall of Fame. His credits include the Grammy Awards, the Olympics, the Democratic National Convention, and the NBA Finals, along with technical work for Vari-Lite. That career taught him about timing, spectacle, and human response in real time, lessons that now inform how he designs behavior change for brands. He is the author of two books. New York Birds Don't Climb: Ernest Hemingway and the City (2023) is a literary study of Chicago, Paris, and New York as forces that shaped Ernest Hemingway, drawing primarily on Hemingway's preserved correspondence. Business Lessons from Taylor Swift: What Every Business Can Learn from a Global Icon is the first business book to analyze Taylor Swift's career as a case study in storytelling, personal branding, and strategic positioning, and it became a best-seller in its category. His shorter writing appears regularly in McSweeney's Internet Tendency, The American Bystander, Points in Case, Weekly Humorist, Humor Times, and Sorbet Magazine, where he serves as Political Correspondent. His political commentary has run in The Portland Press Herald, the Sun Journal (Lewiston, ME), and the Kennebec Journal. He has completed formal Satire Writing I and II training at The Second City. Kristopher holds a Master of Arts in History and Literature from Columbia University, where he was part of the Hemingway, Italy, and the Literary Imagination program, and a Bachelor of Arts in History from New York University. He completed additional academic work in Literature at École Normale Supérieure and in History at Université Paris-Sorbonne, and earned an Associate degree from Full Sail University. During his undergraduate years at NYU, he was recognized with the Founder's Day Award (2014), the Harvey J. Stedman Award (2014), the McGhee Scholars Scholarship (2011 and 2012), and the Bernard Osher Scholarship (2010 and 2013). He also served as an Editorial Intern at George Mason University's History News Network and earlier worked as an Education Consultant at ENREACH Education in Chengdu, China. His proprietary frameworks include BRAVO for Brand Storytelling, a structured method for applying behavioral science to brand narrative, and his consulting practice covers behavior design, Cialdini-grounded persuasion, UX strategy, brand psychology, decision intelligence, and persuasive copywriting. Kristopher lives and works in Hailey, Idaho.

Providing expert advice to small businesses that can least afford to hire the best. Why me? Read my LinkedIn Profile or find out more on my GrowMap blog at http://GrowMap.com. Need a top writer? Ask me - we collaborate all the time. For an example of one of our portfolios, see mine at http://gailgardner.contently.com/ Community Manager of the BizSugar Small Business Mastermind Community. Admin of the dozens of niche Mastermind Groups within it and the BizSugar blog. Grew this community from 0 members to 43k and mailing list from 0 to 65,742. (Achieved with ZERO advertising budget; stats as of August 2022.) Regularly collaborate with agencies, startups and freelancers to connect talent with opportunities. Always interested in new opportunities and collaborations. GrowMap is listed as a Cision Top 100 Site for Marketers and has received three Small Business Influencer Awards from Small Business Trends. Named by D&B a Top 50 SMB Influencer on Twitter.

Providing expert advice to small businesses that can least afford to hire the best. Why me? Read my LinkedIn Profile or find out more on my GrowMap blog at http://GrowMap.com. Need a top writer? Ask me - we collaborate all the time. For an example of one of our portfolios, see mine at http://gailgardner.contently.com/ Community Manager of the BizSugar Small Business Mastermind Community. Admin of the dozens of niche Mastermind Groups within it and the BizSugar blog. Grew this community from 0 members to 43k and mailing list from 0 to 65,742. (Achieved with ZERO advertising budget; stats as of August 2022.) Regularly collaborate with agencies, startups and freelancers to connect talent with opportunities. Always interested in new opportunities and collaborations. GrowMap is listed as a Cision Top 100 Site for Marketers and has received three Small Business Influencer Awards from Small Business Trends. Named by D&B a Top 50 SMB Influencer on Twitter.

As a digital marketing professional with 15+ years of experience working to drive leads to client websites, I'm an expert at creating a variety of content marketing strategies. Content marketing for SEO, PR, and social media meets your audience where they are and helps them see your brand as an asset. I've helped multiple agencies fill the gaps in their digital marketing teams to bring success to client campaigns. I'm a collaborative, inquisitive, and reliable marketer. References available upon request.

Erin Herman is a globally respected leadership strategist and keynote speaker whose work sits at the intersection of change, human-centered leadership, and performance at scale. Over the course of two decades, she has advised Fortune 500 executive teams and global institutions on how to lead through uncertainty with courage, empathy, and clarity—often in moments where the stakes could not be higher. Her leadership experience includes senior roles with St. Jude Children’s Research Hospital and the United Nations, where she helped shape global corporate partnership strategies in service of the world’s most vulnerable populations. While working within the United Nations system through UNICEF, Erin co-created the Learning Passport in partnership with Microsoft and Cambridge University—an online and mobile education platform designed to deliver continuous access to quality learning for children affected by conflict, displacement, and crisis. The platform has since reached learners in more than 40 countries and was recognized by TIME Magazine as one of the 100 Best Inventions and ranked by the Project Management Institute as the third most influential project in the world. Erin also played a central role in securing one of the largest philanthropic commitments ever made to a children’s hospital: a $300 million, 10-year partnership that continues to drive life-saving impact at scale. Today, Erin is known for translating extraordinary global experience into clear, grounded insight for leaders navigating complexity in the modern workplace. She is the creator of the CEG Method™ (Courage, Empathy, Growth Mindset) and the 4Cs Methodology™ (Conviction, Courage, Clarity, Confidence), frameworks trusted by organizations seeking sustainable change without burnout or performative leadership. A sought-after voice on women’s leadership, organizational culture, and decision-making under pressure, Erin is recognized for her ability to cut through noise with intelligence, warmth, and precision—delivering perspective that is both deeply human and powerfully actionable.

Background Senior marketing and business leader with experience across automotive retail M&A, media, biotech, advanced manufacturing, and public-private partnerships. Currently VP of Marketing at Dave Cantin Group; previously CMO at Green Point and COO at IACMI. Expertise Brand strategy, content and digital marketing, executive communications, media relations, strategic partnerships, public affairs, growth marketing, and market positioning. Achievements Helps lead brand and content strategy for Dave Cantin Group; launched a top-10%-performing e-commerce CPG brand at Green Point; contributed to high-visibility innovation and automotive-facing initiatives at IACMI, a U.S. Department of Energy-led institute. Specializations Automotive retail and dealership market trends, brand-building for growth-stage and advisory businesses, executive thought leadership, integrated marketing strategy, and cross-sector communications. Notable accomplishments Executive leadership across multiple sectors, experience with nationally recognized brands and institutions, and a track record of building visibility, partnerships, and revenue-oriented marketing platforms. Also, owner/manager of a top 1% Airbnb in the Smokies.

I’m a content consultant who helps small–medium businesses turn their content into leads. That might mean rewriting a website so it actually reflects what they do, building a LinkedIn presence that brings in work, or creating lead magnets people actually download. I work closely with founders and marketers to figure out what’s working, what’s not, and what kind of content will actually move the needle. Then I help them make it happen with strategy, structure, and words that sound like a human. If your content isn’t pulling its weight, I can help you fix that.

Tom Hering is a co-founder of Benefit Corporations for Good (BCFG), an Oregon-based organization that helps purpose-driven small business leaders turn their values into a competitive advantage — and a certified force for good. Known in the field as "the on-ramp for responsible business," BCFG has guided 100+ businesses across 13 states and one Canadian province through Benefit Corporation certification, committing each to the triple bottom line: People, Planet, and Profit. Tom co-authored Putting Soul Into Business: How the Benefit Corporation is Transforming American Business for Good, and partnered with the Oregon Secretary of State's Small Business Office to develop a third-party standard for the Oregon Benefit Company. BCFG is now one of only four approved third-party certifiers listed by the Oregon Secretary of State — and the only one headquartered in Oregon. Through hands-on education, advocacy, and certification, Tom works with leaders who care deeply about sustainability, equity, and ethical business practices. His expertise spans responsible business strategy, purpose-driven leadership, small business policy, and the growing B Corp movement. Tom is available to speak to journalists on topics including: Benefit Corporation certification and what it means for small businesses How purpose-driven business creates competitive advantage Sustainability, equity, and ethical business practices for SMBs The future of responsible business in America

Augustin Ndikuriyo has 20+ years in premium travel, helping luxury brands—cruises, safari lodges, boutique resorts, and hotels—turn stories into content that inspires, engages, and converts. Founder of The Digital Travel Expert Hub, he’s worked with Celebrity Cruises, Dream Yacht Worldwide, Orlando Vacations, SentientJet, TEFL Org, and Mardi Gras New Orleans, combining storytelling, AI SEO, and digital growth to build trust, authority, and high-value bookings.