Vicky Smith

Vicky Smith is an email strategist, designer, and copywriter who helps growing ecommerce brands send emails that actually get opened, read, and clicked. After becoming a mum, she realised she needed a flexible work life that fits around her family, so she launched Flic Email in 2017. Since then, she’s been helping other entrepreneurs grow their businesses with audience-focused email marketing, guiding brands from “we should probably send more emails” to “we just doubled our revenue.” One of only a handful of Mailchimp Pro Partners in the UK (and a Klaviyo Partner too), Vicky mixes creativity with hands-on implementation to create campaigns that work. From clever automations to sales sequences that actually convert, every email has a purpose, turning inboxes into revenue machines. Her ...