Judith Ratajczak

10+ years experience in Online Marketing. My portfolio includes SEO, SEM and conversion strategies in the internet market. Additionaly I have knowledge in building web pages (in HTML, CSS and Java Script) and creating eye catching graphical elements (Photoshop/Gimp, Inkscape/Freeehand). Main expertise in online marketing: Search Engine Optimization: on-page/off-page, technical SEO Google AdWords: campaign structure and strategies, retargeting, bidding strategies, testing, SEM with YahooSEM Conversion Optimization: strategy and A/B testing, development of landing page variants Content Marketing: concepting, creating, developing strategy. German-English-French Social Media Marketing: influencer marketing, blogs, facebook, and other social media platforms