Joanna Borkowska

For 14+ years, I've been the bridge between complex technology and the people who need it. I translate technical complexity into engaging narratives that meet KPI goals across cloud services and providers, enterprise SaaS, software development, and telecom and network management sectors.A curious, self-driven generalist, I excel at dissecting complex, niche topics and connecting technical brilliance with human needs and business goals. My work has delivered:-- 245% boost in organic traffic-- 400% increase in lead generation-- +3,000 new blog visitorsI've led content teams for +50 client projects, built comprehensive technical marketing strategies, and created +1,000 assets for forward-thinking brands including Microsoft, AWS, Cisco, EPAM, Intellias, Babbel, Amplitude, and Zendesk.My par...