Human Pitches Still Beat AI Pitches, HARO Data Shows
A new HARO report put real numbers behind what many PR pros already suspected: human-written pitches land far more often than AI-generated ones.
A new HARO report put real numbers behind what many PR pros already suspected: human-written pitches land far more often than AI-generated ones.
Yes, AI Can Write Your Pitch. But Can It Give Journalists What They Need? HARO CEO Brett Farmiloe told EIN Presswire what an analysis of millions of media pitches reveals about AI, human oversight, and what actually makes journalists choose a source.
Brett Farmiloe, CEO of Featured/HARO sits down with Gini Dietrich, host of Spin Sucks to discuss the ways in which AI visibility has changed how we pitch to publications.
One workflow per client. As often as every 15 minutes, Featured flags breaking stories with a suggested angle and the reporters and HARO requests to pitch.
In a new Q&A with The Marcomm Grind, Farmiloe explains how HARO rebuilt trust after Cision retired the brand, where AI helps and hurts a pitch, and why earned media now feeds the answers AI assistants…
Brett Farmiloe joined The Nick Standlea Show to explain how brands can improve their visibility in AI-generated search results, why earned media is critical to being cited by AI platforms, and how authentic public…
Journalists Hate AI-Generated PR: Pangram's Case Study on a Year of AI Detection Across Featured, HARO and Connectively Pangram Labs published a case study on September 23, 2026 covering a year of AI detection across Featured, HARO and Connectively.
How Brands Get Subject Matter Experts in Front of Journalists: Featured CEO Brett Farmiloe on IN CLEAR FOCUS Brett Farmiloe, founder and CEO of Featured and owner of HARO, joined Adrian Tennant on Bigeye's IN CLEAR FOCUS to explain how brands get their subject matter experts in…
Product data Featured Workflow Usage Report — September 2026 How people are using Featured's automated workflows to find press opportunities — workflow activity, run outcomes, and connection type pulled straight from the database.