Yaroslav Bogday

I didn’t start my career in marketing.I started in analytics and sales development and was responsible for analysis & forecasting, CRM systems, territory coverage, and sales process design. That shaped how I see growth: revenue rarely breaks because of effort, but because the system or process is disconnected.What I often see inside established B2B organizations: * Underused CRM systems and little to no marketing automation * Fragmented data with no ownership or maintenance processes * Weak search authority + Local SEO, and no presence in AI-driven results * Slow or inconsistent lead routing and follow-up, which frustrates customers and leaks pipelineI’ve worked inside complex, high-ticket environments where deals take time, reputation matters, and customer coverage determines outco...