Skilled in concept development, new product design & development, value innovation, gamification, art direction, user experience design and service design. Will is named inventor on a handful of patents and is a fellow of the Packard Foundation program 'A Millions Realities', Playphysio was an Allia Future20 venture, and also graduated from Cambridge Social Ventures program at Cambridge University Judge Business School Will was an Unltd Big Venture Challenge Winner in 2016, and Allia Serious Impact Entrepreneur 2017.