Tracy Valencia

I'm the Director of Paid Media at MWI, a global marketing agency.I started my career back in the day working in management in a portrait studio, while going to college. After college I was hired on at the Arizona Republic in the advertising department. I absolutely loved being in advertising but over the years realized that the digital side of the advertising was my passion. I was hired on with Google ads, trained in the agency world and learned how to build and optimize campaigns on Google.I left Google to work with agencies, and have never looked back. While being at MWI I have grown into the role of the Director of Paid Media, I could not have gotten into this role without the dedication and hard work, along with being a bit pushy about wanting to lead a team of paid ad experts.Durin...