Sophiane Arras is the CEO of inStorify, a platform that helps independent pet stores discover and stock unique pet brands and products without inventory risk. With 15 years of experience in retail, ecommerce, and small business growth, he works directly with retailers across the country and has a firsthand view of the challenges and opportunities shaping independent retail today. His expertise includes inventory management, consumer behavior, product discovery, e-commerce, and the pet industry. Sophiane is passionate about helping local businesses grow and finding new ways for independent retailers to compete with larger chains and online marketplaces.