Scott McAllister

Digital Marketing & User Experience Transformation Agent Decisive digital marketing executive with 15+ years leadership experience redefining marketing and customer brand experiences through the digital domain across the media, telecomm, luxury/lifestyle, financial services and technology industries. Demonstrated success envisioning new digital business strategies, leveraging analytics and data to build first-to market world-class technology platforms and products, and generating revenue. Strong reputation for championing a culture of integrity, assembling and empowering cross-functional teams, and transforming organizational performance to attack growth opportunities and drive results. Highly regarded for attracting, grooming and inspiring talent. Cross-Channel Marketing - eCommerc...