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Co-Founder at Desert Roots Wellness LLC
Samka Keranovic is a Certified Life Coach, Transformational Coach, Neuroscience Coach, Trauma Healing Coach, NLP Practitioner, Meditation Coach, and Geo Love Healing Practitioner — internationally accredited by CPD, NCCAP, CMA, IPHM, and ICAHP. What most people don't know: she has been coaching since 2010. She spent those 16 years working privately with corporations and their staff — helping people navigate burnout, boundaries, and performance — under strict confidentiality agreements that kept the work invisible. Alongside that, she built a nearly two-decade corporate career beginning in 2006, rising to VP and COO, managing a $5.2M P&L, and being recognized as a top woman in transportation. In May 2026, she and co-founder Tyler LaBarge launched Desert Roots Wellness — the first tim...