Samantha Lyon

As a Digital Marketing Manager at a leading employee survey and 360 feedback platform, I specialise in improving site health, expanding reach and increasing keyword visibility. Through effective SEO strategies and content marketing, I work to boost domain authority, keyword rankings and leads. I've worked in digital marketing since 2016 and I have a just focus on HR and management. Key wins over the course of my career: * Getting my clients mentions from the Telegraph, Guardian, The Times, PsychCentral, Entrepreneur, Glassdoor and Fast Company. * Boosting position one keywords by 780% in six months * Helping a client go from 7.3k backlinks to 33.5k backlinks, with referring domains increasing from 336 to 1.3k * Led content strategy and content marketing for a B2B HR SaaS campaign tha...