I am the Founder and COO of EvolveZ. EvolveZ is a marketing agency that creates, manages & scales Brand Ambassador programs. We understand the customer lifecycle - the different touch points from awareness to purchase (via social promotion & sampling) and what it takes for your product or service to achieve success within the Gen-Z market. Besides EvolveZ, I've been in the college marketing space for 10 years. Capabilities: Sampling, Influencer marketing, Experiential marketing, Guerilla marketing, Consumer insights, Attribution & Reporting. Clients include: Nestle, PepsiCo, OLIPOP, American Licorice Co, and more.