Pyper L. Cali
Product Lead @TikTok | MBA @UCLA Anderson | Generative AI, AR & Video Innovation for Global Media, Entertainment, Luxury & Lifestyle Brands
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Product Lead @TikTok | MBA @UCLA Anderson | Generative AI, AR & Video Innovation for Global Media, Entertainment, Luxury & Lifestyle Brands
Passionate about shaping the future of culture and commerce through Generative AI, I create products that merge cutting-edge AI with creativity, storytelling, and measurable business impact. At TikTok, I lead product innovation for TikTok Symphony and TikTok Shop, launching AI-powered creative tools that transform static assets into immersive, shoppable video experiences. These solutions have doubled ad iteration speed, accelerated campaign testing, and driven measurable sales for global brands and creators. Previously at BIGO, I developed AI-driven creator products in the influencer and entertainment space, introducing monetization tools and ad formats that expanded ad inventory by 35% and increased creator adoption by 40% within one year. Earlier, I shaped brand and digital product...