Patrick Stiles is the founder and CEO of Vidalytics, a video hosting and analytics platform built for direct response marketers. He has spent over a decade building businesses in digital marketing, supplements, and software. At Vidalytics, he has analyzed data from hundreds of thousands of marketing videos and developed benchmarks around video engagement, conversion rates, and viewer behavior. He speaks on topics including video sales letters, direct response advertising, conversion optimization, and bootstrapping a SaaS business.