I’ve spent the last 3.5+ years in beauty PR, helping brands land meaningful editorial coverage and tell their stories in a way that resonates. My background is rooted in media relations, product messaging, and launch support, everything from pitching national editors to making sure a serum lands in the right hands. With a degree in Advertising and Marketing Communications and a deep love for the beauty space, across skin, hair, fragrance, nails, and beyond. Whether I’m building a pitch, drafting messaging, or helping shape a campaign, I bring curiosity, creativity, and an eye for what makes a story land. I thrive in fast-moving environments, love a good brainstorm, and genuinely care about the work (and products) I put into the world.