With an extensive background spanning over a decade in publicity, marketing, and sales, Michael Mejer has emerged as a seasoned professional adept at forging connections between leaders in the cannabis sector and invaluable media and press prospects. As the driving force behind Green Lane Communication, Mejer’s specialized PR agency in the cannabis realm, he skillfully orchestrates opportunities that link industry trailblazers with earned media exposure and press engagements. This strategic approach empowers these leaders to not only enhance brand recognition but also foster trust and establish unwavering credibility.