Matt Wurst is the Chief Marketing Officer at Genuin. Under his leadership, Genuin has built a premium ecosystem connecting brands and audiences in the moments that matter, now reaching more than 200 million consumers across partners like iHeart, TED, and Seamless/Grubhub. For 26 years, he’s made a career out of building what's next in digital marketing. He co-founded Mint, one of the industry's first blockchain platforms for brand-consumer engagement, launched the NBA’s first digital platform and content initiatives, and built the original social media and strategy practice at 360i, where he shaped global playbooks for Coca-Cola, Oreo, Unilever, and HBO. A sought-after voice on safe AI, commerce media, and the creator economy, Matt is a regular speaker at events like SXSW, Cannes Li...