Leo Morejon has spent his career at the intersection of technology and human behavior. He got his start at JWT when social media was still new territory for brands, then spent years at 360i running Oreo cookie's social media. That run produced the first Guinness World Record ever achieved through social media and the Oreo Blackout Tweet during Super Bowl XLVII. That single post redefined what it meant for a brand to be present, fast, and human in the moment. This work has been recognized with a Cannes Lion, CLIO, and other awards. He has also taught digital marketing and MarTech as an adjunct professor at Iowa State University and West Virginia University. Today Leo leads social media marketing and influencer marketing in-house for major brands and is a leader in AI. He sits on the...