Joseph Abraham

Joseph Abraham is the Founder and CEO of GTM HQ, an enterprise go-to-market firm that works with Series A to C software companies running enterprise sales motions. He brings roughly two decades of enterprise GTM experience on both sides of the table, having analyzed more than 700 enterprise AI transformations and worked across over $2.1 billion in deal flow. He founded Global AI Forum, a community of more than 30,000 enterprise AI practitioners, and co-authored The Enterprise GTM Playbook, which maps 52 go-to-market motions for enterprise software companies. He also runs AIgranary, an AI vendor intelligence platform, and chairs the AI Committee at the Southern India Chamber of Commerce and Industry (SICCI). Joseph can speak to enterprise AI adoption, why most enterprise AI projects fai...