Jenni spent over a decade in hospitality leadership before pivoting into marketing during a COVID furlough, where she discovered a passion for helping businesses grow. In her final operations role, she led a restaurant team from $6.9M to $8.9M in revenue in eight months by realigning the offer with the actual customer base. That operator instinct is what drives Scale Efficiently, her Nashville-based Digital Marketing Agency focused on AI Search. After identifying that many of her clients were being searched thousands of times per month on AI platforms like ChatGPT and Perplexity with zero presence to show for it, she pivoted her agency to focus on AEO (Answer Engine Optimization), GEO (Generative Engine Optimization), and SEO, helping service-based businesses get found before AI search...
Founder, Scale Efficiently | AEO & GEO Optimization | Digital Marketing Agency