Iryna Kandrashova

Hi there! I’m a marketing professional with over 13 years in the world of B2B SaaS and IT, blending a background in both Marketing and Computer Programming. This combo means I don’t just get the “what” of a product — I understand the “how” too. It’s been invaluable in my work, helping me translate complex tech into clear, compelling messaging that resonates with both technical teams and clients alike.Over the years, I’ve developed and led strategies across SEO, PPC, and content marketing, always staying close to product, dev, and sales teams to keep our campaigns aligned and focused on what really matters. I’ve also had the chance to lead small but mighty teams, guiding up to seven talented marketers on projects that drive real impact.I’m passionate about the latest in digital marketing...