Erifili Gounari

I am a highly motivated and optimistic final year student of Digital Media and Information Studies + Art History, with experience in digital strategy, social media management, digital marketing, and leading teams. I have worked on social media and digital strategy for organisations such as the European Parliament, the Uffizi Museum, B2B and B2C startups at various stages, and more. Besides social media marketing, my other passion is entrepreneurship. In May 2020, I launched The Z Link, the first Gen Z-led social media marketing studio helping brands market to our generation of digital natives. Its aim is to bridge the gap between businesses and Gen Z, by optimising their social media marketing strategies to communicate with our generation successfully. We have worked with clients such ...