I am a marketing strategist and social media expert specializing in brand positioning, digital communications, and audience growth for consumer brands, hospitality, and service businesses in Ukraine and Europe. My professional focus lies at the intersection of marketing strategy, cultural context, and human-centered communication. I work with food brands, cafés, lifestyle projects, and sustainable products, helping them translate business goals into clear messaging, content systems, and social media strategies that build trust and long-term brand value — not just short-term reach. I have hands-on experience in launching and scaling brands, developing go-to-market strategies, building social media presence from the ground up, and working with creators and communities. My work often exp...