Results driven senior business leader with exceptional track record in driving brand growth. Key strength is developing new strategic thinking and implementing it flawlessly.Key skills:- Brand strategy. Developing strategies to drive profitable growth, build market share and strengthen brand equity.- Financial expertise. Expert in P&L management and turning around financial performance of under-performing brands and categories.- Campaign development. Highly experienced in developing and executing consumer engagement and conversion driving strategies, including leadership of 200+ large scale ATL and digital campaigns.- Digital, social & ecommerce. Cutting-edge experience of ecommerce, digital marketing, social media strategy and direct to consumer marketing.- Innovation developme...