Derin Oyekan

I am a seasoned growth marketer and entrepreneur, specializing in building and scaling direct-to-consumer brands. With almost three decades of experience, I have successfully launched and managed multiple multimillion-dollar businesses, focusing on sustainability and social impact. Currently, I co-found, invest, advise and lead innovative consumer brands, specifically in the sustainability and wellness spaces.Skills: Go to Market(GTM) strategy, eCommerce. subscription commerce. Direct-To-Consumer (DTC) marketing. Digital Marketing Planning and Strategy. Online and Offline Demand Generation. User /CustomerAcquisition. Customer Retention. Conversion Rate Optimization(CRO). Landing Page & Funnel Design and Optimization. eCRM & Lifecycle Marketing