Chris Baton is a skincare industry professional, CEO and product specialist at EveryMarket Inc., where he focuses on modern skincare solutions and consumer-driven beauty innovation. With a background in business and hands-on experience working with emerging skincare brands, Chris brings practical insight into product development, ingredient trends, and the rapidly evolving direct-to-consumer beauty market. Chris regularly shares perspectives on skincare routines, ingredient transparency, and how beauty brands can better meet the needs of today’s informed consumers. His expertise includes skincare product positioning, beauty brand growth strategies, and understanding the science-meets-marketing balance that drives success in the personal care industry. Based in Albany, New York, Chris ...