A strategic marketing communications specialist with 16+ years’ experience in crafting compelling narratives and executing content initiatives, I bring a wealth of expertise in driving brand engagement and enhancing digital presence. My career is marked by a proven track record in developing and managing high-impact communications campaigns, optimising SEO strategies, and leveraging data analytics to inform and refine marketing efforts. Marcomms experience within the following B2B and B2C industries: financial services, tax, accounting, medical and dental, medicolegal, pharmaceutical, hard landscaping and gardening, retail, motoring/leasing, online print services, and travel.