Content marketing and SEO with nearly a decade of experience driving organic growth for B2C and B2B brands across edtech, CPG, and experiential marketing. I’ve led content and SEO strategy at Aceable, brand storytelling and social at Swoon, and international market expansion at Brewco Marketing Group. My focus right now is how AI is reshaping organic search. The rules of how content gets found, ranked, and trusted are shifting fast, and most brands are responding to it wrong. I think and write about what actually works in this new landscape, and what compounds over time. Specializations: SEO, content strategy, AI in marketing workflows, brand voice, social media strategy, and organic growth in regulated and competitive industries.