Baz Furby

Ever wondered what would happen if you (or your whole team) nailed LinkedIn for a year? That’s the question that led me to build 'Ghost' , an AI content engine that learns your business and keeps your team consistent, visible, and confident online. Ghost studies high-performing posts across LinkedIn (and Substack, X, and Reddit) to understand what’s actually driving engagement: - What hook styles get people to stop scrolling - How top creators use proof and storytelling - Which structures consistently outperform Those insights feed directly into Ghost’s Performance Intelligence Layer, giving writers real-time, data-backed feedback as they draft. We help founders, B2B teams & professionals turn expertise into content, and content into revenue. If consistency’s your missing piec...