Anna Gorb is a marketing strategist specializing in patient acquisition systems for the medical aesthetics industry. Her work focuses on building scalable frameworks that enable medspas to generate consistent, high-quality demand through paid media. She has developed acquisition strategies that shift clinics away from discount-driven marketing toward sustainable growth models centered on high-value treatments and long-term patient relationships. Her approach integrates performance advertising with strategic positioning to improve both lead quality and revenue outcomes. Anna is the founder of The AdHouse, where she partners with medspas to implement structured growth systems.