Alisha Wong

I’m a User Experience (UX) designer with ten years of experience across graphic design, branding and web design in agencies and for myself. I love solving problems in creative ways and making both the digital and physical world easier for people to use. A big turning point for me was spontaneously joining the Young Women in AI Startup Weekend 2018 as a Graphic + UX designer. Our team won first place, which really showed me what I enjoy about this field. UX isn’t (just) about creating beautiful screens. It’s about uncovering a meaningful problem worth solving, understanding the people who experience that problem and creating a solution that actually helps them while making the experience easy and pleasant to use. UX has also given me an experimental mindset. Perfecting things in privat...