Alex Kramer (she/her) is the founder of ARK Foundry, a product consulting practice helping digital health companies navigate the platform decisions that determine whether they scale or stall. She specializes in EHR evaluation and migration, build vs. buy strategy, and clinical AI implementation for companies at Seed and beyond. Alex brings 12 years of hands-on experience building clinical products in regulated environments. As first Head of Product at Origin, she took the company from a single clinic on off-the-shelf tools to a Series B company serving more than 50,000 patients and 100 providers across 20+ clinics and nationwide telehealth. She evaluated 14 EHR vendors, executed a full platform migration across 19 clinics in a single weekend with zero business downtime, and eliminated ...