Connectively compared
Connectively vs. Press Hook
Connectively is a journalist request platform for experts. You answer questions from journalists and publishers and get quoted, with a free plan and paid plans from $19 a month. Press Hook is a marketplace for physical product brands. Journalists search it for products and request samples, with paid plans from $49 a month. Pick Connectively if you sell expertise. Pick Press Hook if you sell a product a journalist can hold.
Updated Prices and plans checked November 13, 2026Sources
The short answer
Connectively vs. Press Hook: the short answer
Connectively and Press Hook both put you in front of journalists who are looking for something to feature. What they are looking for is different. On Connectively, journalists and publishers want an expert's words. On Press Hook, they want a product.
Connectively is a journalist request platform owned by Featured (featured.com), the company that also runs HARO. Experts answer questions, submit bylined articles and keep a public profile, and HARO queries appear in the platform. The Free plan includes 3 answers a month. Lite is $19 a month, Pro is $49 and Business is $99.
Press Hook says it is where journalists find their next favorite product, and that it is built for physical product brands. A brand publishes a press kit, journalists post requests and ask for samples, and the brand decides which to send. Press Hook's Basic plan is $49 a month plus $49 for each sample request you accept. Proactive is $499 a month for the first three months, then $699.
Choose Connectively if
- You are an expert, founder, consultant or service business with knowledge to share.
- You want quotes and bylined articles, not product placements.
- You want HARO queries in a platform with keyword alerts.
- You want to start free or stay under $50 a month.
Choose Press Hook if
- You sell a physical product in a category such as beauty, food and beverage, wellness, home goods or fashion.
- You want to be included in gift guides and product roundups.
- You can send samples to journalists who ask.
- You want Press Hook's team to pitch with you. Its Premium plan is $1,499 a month.
Connectively wrote this page, and Connectively is owned by Featured (featured.com). Every Press Hook fact below comes from Press Hook's own site, checked on November 13, 2026 and linked in the sources.
Side by side
Connectively and Press Hook at a glance
| Connectively | Press Hook | |
|---|---|---|
| What it is | Journalist request platform for experts | Marketplace where journalists find products |
| Who it is for | Experts, founders, PR and SEO professionals | Physical product brands and their agencies |
| What journalists get | Quotes, answers and bylined articles | Products, samples and press kits |
| Free plan | 3 answers and 1 bylined article a month | Press kit and listing. Cannot send samples |
| First paid plan | Lite: $19 a month, 10 answers | Basic: $49 a month, plus $49 per accepted sample request |
| Higher plans | Pro $49 and Business $99 a month per seat | Proactive $499 then $699 a month. Premium $1,499 a month |
| Service businesses | Yes | Not accepted, per Press Hook |
| HARO queries | Yes | No |
| Agency option | Multiple profiles on every plan | Agency plans from $129 a month for 5 client brands |
Checked November 13, 2026. Sources are listed at the end of this page.
Definitions
What each one is
What is Connectively?
Connectively is a journalist request platform that connects subject matter experts with journalists and publishers. Experts answer questions, submit bylined articles and complete interview profiles, and selected responses are published with attribution. HARO queries appear in Connectively as reporters submit them. Featured relaunched the Connectively brand in May 2026 and moved its original expert platform onto it. The name was previously used by Cision for its version of HARO, which Cision discontinued in December 2024. Connectively passed 100,000 users in June 2026.
What is Press Hook?
Press Hook describes itself as where journalists find their next favorite product, and says it is built for physical product brands. A brand builds a press kit with its story, photos and talking points. Journalists search the marketplace and post source requests asking for products, and brands respond or accept sample requests. Press Hook lists eight categories, from beauty to sports and outdoor, and says it does not accept service businesses, pre-revenue brands or brands looking for a one-time press release blast. Its site reports 10,889 press articles landed and 2,695 approved journalists.
Key differences
Connectively vs. Press Hook: key differences
- 1
Expertise against products.
A Connectively request reads like a question: a journalist or publisher needs an expert to explain, comment or contribute. The result is a quote or a bylined article. A Press Hook request asks for a product to test or include, often for a gift guide or roundup. The result is a product mention. Press Hook says service businesses such as law, real estate and restaurants are not a fit.
- 2
Connectively charges for answers. Press Hook charges for samples and pitches.
Connectively's plans are counted in answers: 3 a month on Free, 10 on Lite at $19 a month, and unlimited on Pro at $49 a month. Press Hook's Basic plan is $49 a month plus $49 for each sample request you accept, with the first one free. Its site says Basic rises to $99 a month on January 1, 2027. To pitch journalists on Basic you buy a pack: 10 pitches for $250 or 25 for $450.
- 3
Press Hook's upper plans cost much more.
Connectively's highest listed plan is Business at $99 a month per seat. Press Hook's Proactive plan is $499 a month for the first three months, then $699, and includes every sample request and 100 journalist pitches a month. Premium is $1,499 a month on 3- or 6-month terms and adds Press Hook's team and an account manager.
- 4
Different sources of requests.
Connectively carries questions from publishers, HARO queries from journalists and requests gathered from Substack, X and other sources. Press Hook's requests come from journalists it has approved, who search for brands and ask for samples inside the marketplace.
Features
Connectively vs. Press Hook: feature comparison
| Feature | Connectively | Press Hook |
|---|---|---|
| Who and what | ||
| Built for | Experts and the people who represent them | Physical product brands |
| Journalists are looking for | Expert answers and bylined articles | Products and samples |
| Service businesses accepted | Yes | No |
| Opportunities | ||
| Journalist requests | Yes | Yes. Source Requests for products |
| HARO queries | Yes. In real time | No |
| Publisher questions and bylined articles | Yes | Not listed |
| Sample requests | No | Yes |
| Proactive pitching to journalists | Media database on Business | Pitch packs on Basic. 100 a month on Proactive |
| Profile | ||
| Public profile | Expert profile with Verification Signals | Brand press kit |
| Journalists can search for you | Yes. Expert directory | Yes. Journalist search |
| Plans | ||
| Free plan | Yes. 3 answers a month | Yes. Listing only |
| Entry paid plan | $19 a month | $49 a month plus $49 per accepted sample request |
| Managed service | No | Premium: $1,499 a month |
“Not listed” means the feature does not appear on the vendor’s public pricing or product pages as of November 13, 2026.
Pricing
Connectively vs. Press Hook: pricing
Both publish their prices. These are the monthly prices on each pricing page on November 13, 2026.
Connectively pricing
| Plan | Monthly | Billed yearly | What you get |
|---|---|---|---|
| Free | $0 | $0 | 3 answers and 1 bylined article a month, an expert profile page, 3 daily keyword alerts, early access to HARO queries |
| Lite | $19 | $11 a month | 10 answers a month, 10 daily keyword alerts, personalized query matching, Connectively AI |
| Pro | $49 per seat | $29 a month per seat | Unlimited answers and bylined articles (subject to abuse guardrails), link type and Domain Authority, 25 real-time alerts |
| Business | $99 per seat | $59 a month per seat | Media database, media lists and exports, premium API, white labeling, shared team access |
| Credits | From $6.99 each | No subscription | Pay as you go for extra answers. 5 credits for $29.95 or 25 for $124.75. Credits never expire |
Yearly billing takes 40% off. Source: connectively.us/pricing.
Press Hook pricing for brands
| Plan | Price | What you get, per Press Hook |
|---|---|---|
| Free | $0 | Publish a press kit and get found by journalists. To send samples, move to Basic or Proactive |
| Basic | $49 a month, plus $49 per sample request you accept | Listed in journalist search. The first sample request is free. Pitch packs: 10 for $250 or 25 for $450 |
| Proactive | $499 a month for the first 3 months, then $699 a month | Accept every sample request at no extra cost. Pitch 100 journalists a month |
| Premium | $1,499 a month | Press Hook's team pitches with you. Account manager. 3- or 6-month terms |
Press Hook calls Basic an intro price and says it goes to $99 a month on January 1, 2027. It also lists annual billing and agency plans from $129 a month for 5 client brands. Source: presshook.com/pricing.
Using both
Using Connectively with Press Hook
A product brand with a founder who can speak as an expert has a use for both. Press Hook gets the product into roundups. Connectively gets the founder quoted on the subject the brand knows best. The audiences and the journalists are different, so the two do not duplicate each other.
FAQ
Connectively vs. Press Hook: frequently asked questions
What is the difference between Connectively and Press Hook?
Connectively connects experts with journalists and publishers who need quotes and bylined articles. Press Hook connects physical product brands with journalists who want products and samples to feature. Connectively's paid plans start at $19 a month. Press Hook's start at $49 a month plus $49 for each sample request you accept.
How much does Press Hook cost?
Press Hook has a free listing. Basic is $49 a month plus $49 per accepted sample request. Proactive is $499 a month for the first three months, then $699. Premium is $1,499 a month. Press Hook says Basic rises to $99 a month on January 1, 2027.
How much does Connectively cost?
Connectively has a free plan with 3 answers and 1 bylined article a month. Lite is $19 a month for 10 answers, Pro is $49 a month per seat for unlimited answers, and Business is $99 a month per seat. Yearly billing takes 40% off, which brings those to $11, $29 and $59 a month.
Is Connectively a good Press Hook alternative for a service business or consultant?
Yes. Press Hook says it is built for physical product brands and does not accept service businesses. Connectively is built for people with expertise: consultants, founders, lawyers, doctors, advisors and the agencies that represent them.
Which is better for a small business with a consumer product?
If the goal is product coverage in gift guides and roundups, Press Hook is built for that. If the goal is getting the founder quoted as an expert, Connectively is the better fit and costs less. Some small brands use both.
Does Connectively include HARO queries?
Yes. HARO queries appear in Connectively as reporters submit them. Connectively and HARO are both run by Featured.
Sources
Sources and how we checked
Connectively wrote this page. Connectively is owned by Featured (featured.com). Facts about Connectively come from our own site. Facts about Press Hook come from presshook.com, read on November 13, 2026.
- Connectively pricing (plans, limits, credits)
- Featured.com Revives Connectively, Launches AI Co-Pilot for PR (GlobeNewswire, May 26, 2026)
- Journalist Request Platform Connectively Surpasses 100,000 Users (PR Newswire, June 9, 2026)
- Press Hook pricing (plans, prices, sample and pitch fees)
- Press Hook (self-description, categories, exclusions, results)
Connectively, Press Hook and other product names are trademarks of their respective owners. Spotted something out of date? Tell us at community@connectively.us and we will correct it.
Answer your first question today
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